Facebook Ads Home Services to Marketplace: Competing with Angie’s List and Amazon Home Services
NOTE: This is slowly being rolled out across the U.S., it may or may not be available in your area at the moment, but be prepared! In 2016, Facebook launched its Marketplace that gave its users the opportunity to add personal items that they are offering for sale. Facebook Marketplace also enabled them to look […]
Protect Yourself from Scam Domain Name Renewal Companies
Scam Domain Name Renewal Companies Domain name renewal is an essential aspect of website maintenance, and we want to make sure that you are protected from potential scams that can put your website and business at risk. Unfortunately, some companies use deceptive tactics to lure website owners into paying outrageous fees for domain name renewal […]
Does a Small Business Need a Digital Marketing Consultant?
Creating a cohesive and comprehensive digital marketing strategy can be key to your company’s success. Digital marketing is one of the best and most effective ways to reach customers who are in the frame of mind to purchase your products or services. Working with a qualified digital marketing consultant is often the best way to […]
7 Ways Marketing Analytics and Reporting Can Impact Your Campaign Success
Managing your campaigns for digital marketing in Salinas and the Monterey Bay area effectively can allow you to reach new customers and retain your current customers. This can add up to increased profitability and improved visibility for your business. Marketing analytics can be an important part of this process. By acquiring the data you need […]
Top 5 Reasons Service-Based Businesses Should Advertise on Social Media
Communicating with your customers effectively is key to your ongoing success as a business owner in Salinas. Advertising your business on social media can allow you to reach current and potential customers in a positive and practical way. Incorporating social media advertising into your overall small business marketing plan can allow you to achieve higher […]
7 Eye-Opening Ways An Outdated Website Design Can Hurt Your Business
Is Your Outdated Website Design Hurting Your Business? The right website design can help your company to make a real impact in your chosen industry. Alternatively, an outdated website design can influence public opinion of your company and can reduce your chances of success and profitability. Working with an experienced and knowledgeable WordPress web design […]
Service Base Businesses: Google Ads & Your Marketing Funnel
Advertising on Google: Where Does It Fit into the Marketing Funnel for Service-based Businesses? Finding the right solutions for marketing your company’s services can be challenging. Google Advertising can streamline some aspects of your brand development and marketing strategies to help you reach customers in the frame of mind to buy. Understanding how Google Ads […]
How to Market Your Contracting Business Online
You CAN Market Your Contracting Business Online With A Minimal Amount of Time and Effort As a contractor, you probably spend most of your time serving the needs of your customers. This can make it difficult to find time to market your contracting business online and reach out to new and potential customers. It may […]
What’s The Difference Between SEO and Internet Marketing?
updated: May 2, 2021 So, what is the difference between SEO and Internet Marketing? Understanding the differences between search engine optimization (SEO) and internet marketing is critical to achieving greater success in your online advertising and marketing efforts. While these two terms are sometimes used as if they were synonymous, they perform quite different functions […]
3 Crucial SEO Elements That Boost Website Traffic
Over the last several years, search engine optimization, SEO, has become a huge priority for marketers. This is because the higher a company can reach on search engines, the more traffic, more leads, more conversions, and more sales they’ll gain. Today, effectively utilizing SEO for your company site is a lot more complicated than merely […]
