Most ad campaigns burn budget on clicks that never convert. Core6 builds precision-targeted paid search campaigns for home service contractors — tied to the jobs you actually want, in the service areas you actually work.
Trusted by home service businesses across the Central Coast
Here's what separates a Core6 ad campaign from one that just burns your budget and calls it marketing.
We geo-target down to the ZIP codes you actually work — so your budget doesn't go to clicks from cities you'd never take a job in.
We target how homeowners actually search when they're ready to hire — not broad terms that attract browsers. Every keyword is chosen to bring in buyers, not traffic.
Every campaign is fully equipped with call tracking and form tracking. You know exactly which ads are generating leads — not just impressions or clicks.
We earn your business every month by delivering results you can see. No 12-month lock-ins, no cancellation fees — just performance that speaks for itself.
We use AI tools to accelerate targeting and optimization — but every decision is reviewed and approved by a strategist who knows your trade and your market.
You get a plain-English summary of what ran, what worked, what didn't, and what we're doing about it — every month, without needing a marketing degree to follow along.
We don't just run ads — we build campaigns with a clear strategy behind every decision. Here's exactly how a Core6 PPC engagement runs from day one.
Let's Talk PPC StrategyWe start by evaluating your current ad presence (if any) and analyzing your competitors' campaigns to identify gaps, wasted spend, and opportunities where your business can take immediate ground.
Using AI-enhanced tools, we uncover the high-intent keywords homeowners use when they're ready to hire — not just browsing. Paired with precise location and demographic targeting, every ad dollar is pointed at the right person at the right moment.
We craft conversion-focused headlines and descriptions that match your audience's intent and your service offering. Every word is written to get the click that becomes a call — not just an impression.
Whether you serve one city or several counties, we configure campaigns to target only the ZIP codes and service areas you want. Your budget stays where it belongs — on real prospects, not wasted impressions outside your market.
Full call tracking, form tracking, and performance monitoring are installed before a single ad goes live. You'll always know which campaigns are driving real results — and we'll use that data to optimize relentlessly.
Campaigns are monitored and refined continuously. Each month you get a plain-English report covering what ran, what worked, and exactly where we're focusing next to push your ROI further.
Every Core6 PPC campaign includes the tools and tactics that actually move the needle for home service contractors.
We identify the highest-converting search terms in your market so your ads show up for the right jobs, in the right areas, at the right time.
Your ads only run in the ZIP codes and service areas where you want the work — not a pixel beyond your actual territory.
Campaigns are watched continuously. Bids, audiences, and copy are adjusted as the data comes in — not once a month after the damage is done.
Every call and form submission is traced back to the specific ad that generated it — so you know your ROI down to the dollar.
Most homeowners search from their phones. Every ad and landing page is built to load fast and look sharp on any device.
No jargon-filled dashboards. You get a clear summary of results, what we're doing next, and why — delivered every month without having to ask.
After managing campaigns across dozens of contractors over many years, we've found two formats that consistently produce quality leads and measurable results.
Show up at the exact moment someone in your area searches for your services — "emergency plumber near me," "roof repair in Salinas," "HVAC install Monterey." These high-intent text ads target buyers who are actively looking to hire right now.
An AI-powered campaign format that automatically finds the best ad placements across multiple search surfaces to drive results. We fine-tune the assets, audience signals, and goals to make it work specifically for your business and market.
We don't run competing campaigns for two plumbers in the same city. When Core6 takes on a contractor in your trade and service area, your competition doesn't get access to this system.
Let's Talk PPC StrategyLet's talk about what a targeted, conversion-focused PPC campaign could mean for your business — in your market, for your trade.
Let's Talk PPC Strategy No contracts. No jargon. Just campaigns built to bring in real jobs.