Who we serve · Home Renovation

Digital marketing for remodelers: homeowners research for months, so be who they find.

A kitchen remodel, bathroom addition, or whole-home renovation is one of the largest financial decisions a homeowner makes. They research carefully, compare portfolios, and read reviews long before they call anyone. Core6 builds the digital presence that puts your work in front of them through that entire process.

  • Built for the long renovation consideration cycle
  • Portfolio-forward presence that wins before the call

Trusted by contractors across the Central Coast

  • Aldridge Construction
  • Aragon Construction
  • Durabuilt Construction
  • Gourley Construction
  • Harvest Construction
  • Kennedy Design Build
  • Manning Development
  • Tovar Contracting
  • Vision Design Group

Why remodelers come to us

Referrals built your business. Your digital presence takes it to the next level.

Most remodelers are invisible online during the research phase.

Homeowners planning a renovation spend weeks searching, browsing portfolios, and vetting contractors before they reach out. If your business doesn't show up during that window, in Google search, on Maps, and in AI recommendations, you're not in the running when they decide to call.

Your best work isn't visible to the people looking for it.

Renovation is the most portfolio-driven trade there is. Homeowners need to see what you've done before they'll trust you with their home. A weak website with outdated photos and poor mobile performance buries the quality of your work.

Referral pipelines plateau and can't be scheduled around.

Word of mouth is a powerful foundation, but it produces uneven lead flow that makes it hard to plan crews and timelines. A consistent digital presence brings a steady stream of inquiries that runs alongside referrals and doesn't dry up between them.

How we help

Built for the renovation sales cycle: long research, high investment, high trust.

Renovation leads aren't won in a single search. They're earned across weeks of research, comparison, and credibility building. Core6 keeps your business visible and compelling at every stage.

A website that shows your work at its best

Renovation clients buy on vision. They need to see finished kitchens, completed additions, and transformed spaces before they commit. We build remodeler websites that present your portfolio with the detail it deserves, on a fast, mobile-friendly platform.

Website design

Local SEO that captures the research phase

Renovation searches happen long before a homeowner is ready to call. We build rankings for how they search, like kitchen remodel, bathroom addition, home addition contractor, and whole-home renovation, so you show up throughout the consideration window.

Local SEO

Google Ads for homeowners ready to move forward

Not every renovation searcher is ready to buy, but some are. We build campaigns around the high-intent terms that signal a homeowner is past research and ready to talk to a contractor, so every ad dollar points at a likely consultation.

Google Ads

AI search visibility

Homeowners researching renovation contractors increasingly ask AI tools for recommendations before they start calling. We build the consistent, credible signals that surface your business in ChatGPT, Perplexity, and Google's AI Overviews, right where the shortlist gets built.

Demand Capture

Know which calls become jobs

Renovation leads often touch several channels before they call: organic search, Maps, a paid ad, a referral who looked you up. We track every inquiry back to its source so you understand how your best clients found you, and help your team close more of them.

Conversion Intelligence

Hosting that keeps your portfolio always on

A remodeler's website is a living portfolio. It needs to be fast, current, and always available. Core6 hosting includes monthly content updates, uptime monitoring, and proactive maintenance so your site reflects the quality of your work.

Hosting and Care Plans

Real contractors. Real results.

Working with Phil and his team has been one of the best experiences I've had involving web design. Communication was exceptional, and we couldn't be more happy with the finished product. It truly reflects the quality of work we do.

Vision Development Group

Central Coast, CA

Core6 Marketing did an amazing job on our revamped website. They were collaborative, made constructive suggestions, and listened to our feedback. The result is a site that represents us at a professional level we're proud of.

Joey Aragon

Aragon Construction, Central Coast, CA

Phil has done an excellent job handling our marketing and SEO. We've increased our visibility and been able to grow our business significantly due to their efforts.

Cameron Kennedy

Kennedy Design Build, Central Coast, CA

200+

contractor clients served on the Central Coast

30 days

Most clients see their first measurable ranking gain within 30 days

20+ years

of local marketing experience on the Central Coast

Local

Work done here, never outsourced

Questions

Remodeling marketing, answered.

How long do homeowners research before hiring a remodeling contractor?

Often weeks or months. They browse portfolios, read reviews, and compare contractors long before they call. Being visible throughout that research window, not just at the end, is what puts you on the shortlist.

What should a remodeling contractor's website include?

A strong, current portfolio of finished projects, clear pages for the project types you want more of, visible reviews, and an easy way to request a consultation, all fast on mobile. Renovation is bought on vision, so the work has to be easy to see.

Does a remodeling company need Google Ads if it already ranks organically?

Not always, but it often pays to run both. Ads are most useful for urgent services, new service areas, seasonal pushes, and competitive markets where you want to own as much of the first page as possible. Ranking organically and running ads puts your name in more than one spot when a homeowner searches.

Do you work with other remodeling companies in my area?

No. We partner with one remodeling company per service area. Once a territory is taken, we do not work with a competing remodeling company there. Exclusivity holds for as long as you're a client, with no long-term contract required. Your strategy session confirms whether your area is still open.

Which areas do you serve?

We are based in Salinas and work with home service companies across the Central Coast and the South Bay, including Monterey County, Santa Cruz County, and the San Jose area.

One remodeling company per service area

Your next best client is researching right now. Make sure they find you.

Let's talk about your renovation business, the project types you want more of, and what it takes to show up consistently during the research phase, where the shortlist gets built and the jobs are won.

Request a Market Review Territories are limited. Ask about yours.

Serving remodeling and renovation contractors across Salinas, Monterey, Santa Cruz, Watsonville, Hollister, and the Central Coast.