A license lapse mid job no longer erases your right to be paid
Starting January 1, 2027, SB 342 lets a contractor who was duly licensed when the contract was signed recover pay for work performed while licensed.
For owner-operated home service companies on the Central Coast
You do great work. But if homeowners can't find you first, or your team can't turn calls into booked jobs, that work goes to someone else. Core6 brings you more of the right leads, helps your team close more of them, and keeps you a season ahead of your competition.
Core6 in two minutes
No jargon. See how Core6 gets you found, helps your team book more of the calls you already get, and keeps you a step ahead of your competition, and why the whole system gets sharper the longer it runs.
Built for the trades that keep the Central Coast running
The problem
Too many agencies report activity: clicks, impressions, and rankings. None of it tells you which jobs your marketing actually won.
Homeowners search, ask AI, and call whoever shows up first. If that isn't you, you never hear about the job.
You've paid for marketing before and still can't tell which part brought in the work, so every decision is a guess.
The contractor who does the best work should win the work. Too often, it goes to the one who shouts loudest online.
Every month you wait, a competitor gets named first by Google and AI. And because we work with one company per trade in each area, your territory may not stay open.
Check Your TerritoryHow we work
Each pillar strengthens the other two. Demand fills the pipeline, conversion turns it into booked work, and market intelligence keeps you a season ahead.
Schedule a Strategy SessionHow Google and AI understand who you are, and who they recommend. We build your visibility across search, ads, and AI answers, so you're the company buyers find first.
The biggest revenue gains often sit between the first call and the signed job. We find where leads stall and help your team speak the way your buyers think, so more calls become booked work.
Seasonal reports and ongoing competitor monitoring. See what homeowners will want next season, and what your competitors are doing, before it shows up in your pipeline.
Who we work with
You've built something real, and you're ready for more of the right work. Our best results come from established companies with a strong foundation and the drive to build on it.
See If We're a FitYou have steady work, a team, and a name in your community. You are building on something real.
Your customers already vouch for you. That reputation gives us real proof to put in front of more buyers.
You’re ready to add crews, trucks or hours when demand shows up. You need the work coming in, not a reason to say no to it.
You respond to leads, sharpen your team, and act on what the data shows. Growth is a partnership, and you are ready for your side of it.
Our entire ecosystem runs on WordPress. If your site is already on WordPress, we build from it. If not, we'll rebuild it on WordPress so every part of your marketing works together, and you own it outright.
Not quite there yet? We will tell you straight and point you in the right direction.
How we work with you
You get the full system from day one: Demand Capture, Conversion Intelligence, and Market Intelligence, working together.
We look at your market, your competitors, and where growth is being left on the table, and confirm your territory is available.
We set up or rebuild your WordPress site, connect your tracking, and align your messaging across every channel.
All three pillars run month after month, with reporting tied to booked work and seasonal planning reviews.
When it works
This is what we work toward with every client.
We've spent 20 years watching great contractors lose jobs to louder competitors. That's why we built Core6: so the best work wins. Phil oversees every project, so strategy and accountability stay at the top.
I am a local Contractor and I am 1000% happy in my choice to use Phil on my website design and build. It was more than I could have hoped for and everyone that sees it has done nothing but compliment me on how amazing and professional it looks. Don't hesitate to use Phil and his team. They're amazing.
Aldridge Construction
Local Contractor, Central Coast, CA
#2 on Google for "ADU contractor in Salinas" · website traffic up 159% year over year
They manage all of our online advertising, SEO, and website development, and the results have been consistently impressive. Since partnering with them, we've seen a significant increase in web traffic, stronger search rankings, and a noticeable boost in lead quality.
Carmel Stone Imports
Business Owner, Central Coast, CA
One blog post earned 186,000+ Google impressions in a single quarter · organic traffic up 77% year over year
We are getting so many leads. Your work has been more effective than the last 5 years combined.
Robert Apolinar
Owner, San Jose Tree Service, San Jose, CA
Qualified calls up 22% from May to September 2026 · calls from organic search doubled
20+ years
in digital marketing
200+
contractor clients served on the Central Coast
15+ year
client relationships
Zero
Long-term contracts. No lock-in. Ever.
Local
Work done here, never outsourced
Questions
Core6 works exclusively on WordPress, because our tools and systems are built around it. If your current site is on another platform, we'll rebuild it on WordPress as part of getting started. You keep full ownership of your site, your content, and your data.
Pricing is based on scope: how many service areas and service lines you want to grow, and whether Google Ads are part of the plan. Ad spend is billed separately. You get a clear number after your strategy session, with no long-term contract.
No. Core6 has no long-term contracts and no lock-in. We earn your business every month.
Most clients see their first measurable ranking gain within 30 days. Rankings are only the first signal. What we measure after that is more calls from the right customers and more booked jobs, as all three pillars work together.
Not always, but it often pays to run both. Ads are most useful for urgent services, new service areas, seasonal pushes, and competitive markets where you want to own as much of the first page as possible. Ranking organically and running ads puts your name in more than one spot when a homeowner searches.
Because getting named is only the start. When an AI tool recommends a contractor, nearly every homeowner checks the reviews before calling. A solid base of real reviews is what turns that mention into a call, and it gives us real proof to put in front of more buyers. More in AI Named You in Monterey.
We partner with one company per trade in each service area. Once a territory is taken, we do not work with a competing company in that trade and area. Exclusivity holds for as long as you're a client, with no long-term contract required. Your strategy session confirms whether your territory is still open.
We are based in Salinas and work with home service companies across the California Central Coast, including Monterey County and Santa Cruz County.
Phil oversees every project, and the work is done here on the Central Coast, never outsourced. The team building your strategy is the same team carrying it out.
We review where your demand comes from, where revenue is slipping through, and what your market is signaling for the season ahead, and we confirm whether your territory is available. You leave with clarity, whether or not we work together.
Insights
Field-tested strategy for home service contractors on the Central Coast, written by the team doing the work. Read all posts
Starting January 1, 2027, SB 342 lets a contractor who was duly licensed when the contract was signed recover pay for work performed while licensed.
Nearly every homeowner cross-checks an AI recommendation against real reviews. Being named starts the vetting. It does not end it.
An honest range tied to scope screens out shoppers who were never going to book and gives AI tools something real to quote.
Start with a strategy session. We will review where your demand comes from, where revenue is slipping through, and what your market is signaling for the season ahead. You leave with clarity, whether or not we work together.
Not ready to talk? See what a seasonal insights report looks like. Territories are limited, so ask about yours.
What to expect on the call
Chat with us
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